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Hailstorm Smacks Brazil Coffee

A massive #hailstorm happened across the #Brazilian #coffee growing regions this Tuesday, and more is possible today. Many cities were affected, and the case gained attention, with speculation on potential impact, since the event was much wider than normal. According to Procafé, this "may have been the largest hailstorm that the industry has ever faced in all its history."

Hailstorms tend to be localized, in general: a disaster to the affected #producers, but not to the region as a whole.

However, that wasn't the case this week. Not only did these storms affect different cities, but they were also high intensity, with large hailstones, which generally have the potential to damage not only coffee plants, but also other crops.

Our initial estimations are that the crop was impacted materially by this weather event, and w